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April 10, 2006

Libraries Marketing

The IFLA calls yearly its International Marketing Award, to award the best initiatives related to marketing in all kind of libraries. The first prize in 2003 went to the Consorci de Bibliotecas de Barcelona, and in the last hold, in 2006, the third prize went to the Servicio Regional del Libro, Archivos y Bibliotecas de Castilla-La Mancha, (Regional Service for Books, Archives and Libraries in Castilla-La Mancha), for its campaign Biblioteca Púlica: pasa sin llamar, (Public Library: there is no need for knockin). It is an travelling exhibition to explain what a public library consist in. For that, they have used information boards which explain the services of a public library in a didactic way.

Published: April 10, 2006
Category: News
Permanent link: P.URL

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